Web Analytics & Third Party Tracking

Modified on Wed, 25 Jun at 10:55 AM

You can track the post-click performance of your campaigns using UTM parameters (e.g., &utm_source) or other web analytics parameters. Add these to your landing page URL in the Landing Page field in the ad creation screen.


Alternatively, you can use click redirects in the Landing Page field (e.g., from a third-party ad server like Google Campaign Manager 360 or Adform).


For impression-level tracking (e.g., verification or measurement with providers like DoubleVerify or IAS), you can add a third-party tracking pixel in the Tracking field in the ad creation screen. Only approved third party vendors are supported. If your vendor is not listed, contact support to check if it can be added.

Was this article helpful?

That’s Great!

Thank you for your feedback

Sorry! We couldn't be helpful

Thank you for your feedback

Let us know how can we improve this article!

Select at least one of the reasons
CAPTCHA verification is required.

Feedback sent

We appreciate your effort and will try to fix the article